The inaugural Southwest Airlines Showcase at Cedar Crest is a televised amateur invitational spotlighting the talents of top college-aged golfers from diverse and historically underrepresented groups. The 54-hole stroke play event will feature concurrent championships for exceptional fields of 21 men and 21 women.
The final field of contestants is scheduled to be announced in mid-September of 2023.
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- Fees are covered by the I AM a Golfer Foundation and include 54 holes of competition, Sponsor Am outing or practice round(s), airfare, lodging, meals, professional development activities, a player gift package, and more!
- Air transportation provided by Southwest Airlines
- Players and families will be shuttled from the Dallas Love Field Airport to the OMNI Hotels & Resorts Dallas on arrival day and from OMNI Hotels & Resorts Dallas to the Dallas Love Field Airport on departure day.
- On tournament days, players will be shuttled from the OMNI Hotels & Resorts Dallas to Cedar Crest Golf Course and back to the hotel after their round.
- Omni Hotels and Resorts is providing lodging for players at no cost.
Food & Beverage:
- Provided by Southwest Airlines Showcase
Schedule of Events: View Here
- Each day will begin with breakfast at OMNI Hotels & Resorts
Golf Course: Cedar Crest Golf Course
Founded in 1919, this A.W. Tillinghast classic gem hosted the 1927 PGA Championship won by Walter Hagen as well as the 1954 UGA Negro National Open won by Dr. Charlie Sifford. The historic golf course annually hosts the AT&T Byron Nelson Operation Appreciation Pro-Am as well as the Dallas Amateur Championship.
- Men - Black (subject to change)
- Women - Gold (subject to change)
Scoring and Rules Officiating:
- Operations Partner: Salesmanship Club of Dallas
- Salesmanship Club of Dallas annually conducts the PGA Tours, CJ Cup Byron Nelson here in Dallas and is one of the tours top stops of the year.
TV Coverage: Golf Channel
- Monday, Nov 13 - 1:30 - 4:30 p.m. CST
- Tuesday, Nov 14 - 1:30 - 4:30 p.m. CST
- Wednesday, Nov 15 - 1:30 - 4:30 p.m. CST
- Cedar Crest Golf Course - 1800 Southerland Avenue, Dallas, TX 75203
- Free and open to the public.
- Entrance is located between the clubhouse and the cart barn.
- Spectators must always walk, remain clear of the fairway, and walk in the rough or on the cart path.
- There are no spectator golf carts available during the tournament.
- 2023 Southwest Airlines Showcase Parking Map
- Parking will be to the right of the main entrance on 1717 Southerland Avenue, Dallas, TX 75203
- Hotel Partner - OMNI Hotels & Resorts Dallas located at 555 S. Lamar, Dallas, Texas, 75202
Food & Beverage:
- Spectators will be able to purchase food & beverage at their own expense through the clubhouse while on-site at Cedar Crest Golf Course.
- Cedar Crest Golf Course accepts cash and all major credit cards.
- Located in the clubhouse, near the practice range, behind #4 and #15 greens.
Thank you for your interest in volunteering at The Southwest Airlines Showcase at Cedar Crest. We look forward to having you and making this a great event!
Volunteer opportunities include:
- Event Operations (Starter, Marshal, Spotter, Set-Up, etc.)
- TV Operations
- Leadership of Micro-Activations (Special Dinners, HQ Visits, Player Arrivals, etc.)
- Volunteers have the opportunity to assist with activities ranging from now through December. If interested in volunteering please click here to complete the 2023 Showcase volunteer form
- Friday, November 10
- Saturday, November 11
- Sunday, November 12
- Monday, November 13
- Tuesday, November 14
- Wednesday, November 15
Confirmed Leading Game Changers for The Inaugural Southwest Airlines Showcase at Cedar Crest Include:
Everett Whitten Jr., Howard University
Kris Stiles, San Jose State University
Greg Odom Jr., Howard University
C.M. Mixon, University of Louisville
Rondarius Walters, Prairie View A&M University
Trey Rusthoven, Central Michigan University
Kendall Jackson, Howard University
Amari Smith, University of North Georgia
Shyla Brown, McKinney, TX
Kaiyuree Moodley, UNC Charlotte
Brenna Preap, Grand Canyon Univeristy
Allyn Stephens, University of Tulsa
and 30 more elite amateurs..!
If interested in being considered for the 2023 or 2024 Southwest Airlines Showcase please click here to complete.